Why App Development is Going Micro
It’s no secret that growth in SaaS is not as promising as it once was. This is why the next generation of apps are focusing in on core functionalities and eliminating bloated, unnecessary services. There is a name for this new wave of application development: micro apps.
Since the iOS and Android app stores arrived on the scene in 2008, mobility has become the key driving factor of innovation in the tech industry. As a result, mobile apps have become the primary source of computing for many users. However, the number of apps in app stores exploded, and this rapid growth has made it difficult for developers to remain competitive.
Because there are so many options, users are less likely to download a specific app and keep using it in the long term. At first, developers addressed this issue by adding more and more features into apps. This resulted in native apps that were bloated and compromised user experience.
Micro apps are the answer. They are usually single-purpose, employing streamlined interfaces that give the user what they’re really looking for in an app. Their popularity in recent years gives a clear indication that micro apps provide real benefits to both the user and developers.
What are Micro Apps?
In general, micro apps are HTML-based, custom applications developed to support a small number of functions. As developers have learned more about what users are looking for, micro apps help simplify and streamline their experience. Experts believe that micro apps represent the future of custom app development because they are easy to create, deploy and share.
Micro apps work by bypassing app stores and loading into existing tools. Good examples of this include Facebook Messenger and Slack. “The idea behind micro app development is to promote and facilitate simplified and minimalist ways to address complex problems…[they] support ideating, planning, collaborating and executing apps with intuitive interfaces and even and smooth flows for users to easily and effectively interact with the app,” Konstant Info explains. They come with, “intelligent and context-aware features that address minimum viability quotient offering leanly addressed whole-elements of optimal user essentials,” the same article continues.
This means that the user is able to complete tasks across systems effectively, with straightforward interfaces and context.
Benefits of Micro Apps
According to TurtleJet.net (Formerly Total-Toolbar), the following are some of the key benefits of micro-apps:
- Users can easily access what they are looking for
- End users get the micro-apps’ user interface tailored to the function they need
- Designers can tailor the user experience for specific user types, use case, set of devices and app workflow
- IT enterprises can utilize agile development and rapidly deploy new apps
- Organizations can quickly and easily incorporate user feedback
As TechCrunch puts it, “Making it easy for apps to organically communicate with each other has spawned a new generation of app creation and delivery that has made it far easier for both enterprises and software vendors to accelerate a new generation of applications.” In recent years, micro apps have rapidly increased in popularity, crossing industries and functionalities. That’s why experts say the future is micro, and these streamlined applications will revolutionize the market.
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